Xichai sold well in overseas markets during the first half of the year

Recently, news from FAW Group Wuxi Diesel Engine Factory (hereinafter referred to as Xichai) stated that its overseas market sales had achieved good results in the first half of 2010. The factory's products exported to overseas markets cover trucks, construction machinery, passenger cars, and power generation equipment. The data shows that in 2010, the proportion of vehicles fitted with passenger cars, military vehicles, dump trucks, and tractors of Xichai engine increased significantly.

The breakthrough in overseas market performance is not only reflected in the number of exports, but more important is the overall upgrade of Xichai's overseas strategy. In 2010, the overseas marketing department of Xichai Sales Co., Ltd. adopted overseas marketing strategies such as key breakthroughs, point-to-face, strategic cooperation, and service follow-up. The structure of export products became more rational. The A00 and B00 engines exported 1,754 units, including exports of supercharged engines and other products. The proportion of exports of similar products accounted for 95.7% of the total, and the proportion of F, L, and M series engines has steadily risen, reaching 23.7% of the total export volume. The F, L and M engines have become the kingpin models of Xichai in the high-end markets in Iran, South America, the Middle East and other countries and regions.

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